Housing business is a business with big capital and needs a good marketing system. Not everyone is able to have a house by buying in cash. Generally, the marketing system of housing finance institutions such as banks use to finance purchases on credit. But thanks to the progress of financial technology, business and information available, a business analyst in the housing sector to provide alternatives and smart solution for financing the purchase of a house with a creative way and easier for potential customers.

Consumer difficulty in owning a new house is usually always associated with the credit payment system is still too large funds or the guarantees that must be possessed by potential consumers of housing. In the business analysis of the housing, this is an important issue and we have to find the best solution without causing financial problems for companies housing developers and potential consumers. For this reason, a business analyst in the field of housing finance to take advantage of technological advances and information to find the problem.